Sales & Marketing Strategy

In marketing I've seen only one strategy that can't miss - to market to your best customers first.

Marketing is the process of planning and executing the conception, pricing, promotion and distribution of your ideas, goods or services to satisfy the needs of individual consumers or organisations.

‘Emporos Links’ develops marketing strategy for the organization, prepares complete road map and monitors the implementation of the strategic marketing plan.

‘Emporos Links’ strategic planning for the organization start with;

• Firstly, we describes your business and products and services
• We derive, explains the position and role of your products and services in the market
• We profile your customers and your competition
• We identify the marketing tactics
• We build a marketing plan and measure its effectiveness.

A marketing strategy sets the overall direction and goals for your marketing, and it is different from a marketing plan which outlines the specific actions you will take to implement your marketing strategy. Your marketing strategy could be developed for the next few years, while your marketing plan usually describes tactics to be achieved in the short term or in the current year.

‘Emporos Links’ well-developed marketing strategy will help to realize your business's goals and build a strong reputation for your products. A good marketing strategy helps you target your products and services to the people most likely to buy them.

Our Marketing Strategy development process includes;

• Profile Potential Customer
• Market Research
• Market Competition Analyses
• Research Distribution
• Market Mix with priorities
• Financial Analysis
• Aligning business goals

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself

Human Resources Management

The quality of a leader is reflected in the standards they set for themselves.

Human Resource Management Is All About Increasing Employee Performance To Their Highest Level Corresponding To Their Role In The Organization.

‘Emporos Links’ has experience and expertise to setup HRM systems and provide services to hand holding support for HRM for organization growth.

Functions of Human Resource Management for Emporos service domain;

• Managerial Functions
• Operative Functions
• Advisory Function

Now after Covid-19 business scenario has drastically change;

Evolution of an employee

Emporos Links helps organzations to become future ready organization.

Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.

Information technology

The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.

We ‘Emporos Links’ has separate IT advisory & Consulting team of technocrats.

We IT advisers are external analysts, we evaluate the organizations IT systems to help them achieve their business goals. We do analysis of companies' infrastructure, IT setup, understanding customer business needs and designing and implementing technology solutions.

Emporos Links supports for the various IT functionalities;

Our methodology for your IT Solutions;

• ANALYSIS

  Our IT consulting advisors study your existing software solutions and the ways in which your employees use them, identifying problems in workflows and automation.

• STRATEGY

  The advisors design a roadmap and strategy that will help your business leverage the latest technologies and de-clutter your software infrastructure. Then, they set software and employee KPIs.

• PERFORMANCE

  Impactful IT consulting services rely on collaboration between the client and the IT consulting company. Our experts will closely analyse your workflows, tracking the performance to discover the pain points. Our software engineers will then eliminate the impeding elements.

• IMPROVEMENTS

  After completing the initially set goals, our IT consulting advisors and software engineers recommend steps for future improvements, as well as assist with implementing them.

Our IT Consulting Services include:

• IT Strategy and Planning
• IT Service Management Assessment
• Business Processes and Cost Optimization
• Risk Management
• Program and Project Management
• IT Leadership Services

Just because something doesn’t do what you planned it to do doesn’t mean it’s useless.

Digital Transformation

At least 40% of all businesses will die in the next 10 years… If they don’t figure out how to change their entire company to accommodate new technologies.

‘Emporos Links’ consulting role is to help an organization identify ways to become more profitable by implementing strategic changes with the help of technology.

We help our customers for digital transformation, we get involved;

• Liaison with the customer to understand the scope and all aspects of technical planning for Digital transformation
• Contributes to, and owns as appropriate, the analysis process and documentation deliverables including workshop facilitation and Gap Analysis
• Creates a solution design document with sufficient detail and manages design within the scope of the SOW and project goals
• Owns all assigned areas of the build phase. Applies technical, education, and process knowledge and best practices to deliver consistent, high quality, production-ready solutions.
• Integrate Remedy with appropriate technology and applications.
• Provides leadership and mentoring throughout the validation phase to ensure the customer fully vets the solution capabilities within the defined project scope.
• Successfully moves the customer into production and provides post go-live support

Digital transformation is the integration of digital technology into all areas of a business. It's also a cultural change that requires organizations to continually challenge the status quo, experiment, and get comfortable with failure and move forward in the competitive business environment. it's more about shedding outdated processes and legacy technology than it is about adopting new tech.

Change is the law of life and those who look only to the past or present are certain to miss the future.

Account & Financial Management

A budget is telling your money where to go instead of wondering where it went.

Effective financial management is vital for business survival and growth. Fundamentals of Financial Management involve accurately defining company’s business objectives. Identifying and quantifying its resources. Devising a plan for utilizing finances and other resources to achieve its goals.

Good financial management will help your business to make effective use of resources, fulfil commitments to your stakeholders, gain competitive advantage and prepare for long-term financial stability. To improve financial management;

1. Have a clear business plan
2. Monitor your financial position
3. Ensure customers pay you on time
4. Know your day-to-day costs
5. Keep up-to-date accounting records
6. Meet tax deadlines
7. Become more efficient and control overheads
8. Control stock
9. Get the right funding
10. Tackle problems when they arise

Training & Development

Training is the formal and systematic modification of behaviour through learning which occurs as a result of education, instruction, development and planned experience.

Development refers to those learning opportunities designed to help employees grow. Development is not primarily skills-oriented. Instead, it provides general knowledge and attitudes, which will be helpful to employees in higher positions.

The purpose of training is to:

• To increase productivity and quality
• To promote versatility and adaptability to new methods
• To reduce the number of accidents
• To reduce labour turnover
• To increase job satisfaction displaying itself in lower labour turn-over and less absenteeism ‰ To increase efficiency

Emporos have experienced team for corporate, Industry training for;

• Attitudinal and behavior training
• Business processes improvement training
• Organizational Culture
• Team Building
• Skill Development
• Assessment and monitoring